This policy applies to information we collect through our website at maxplaces.com and in the course of providing our services. It applies to individual website visitors and to individuals acting on behalf of businesses. By using our website, you agree to the practices described here.
1. Information we collect
We collect information you provide directly, information collected automatically, and information from third parties.
Information you provide: when you submit a form, request a consultation or proposal, schedule a call, subscribe to communications, become a client, or contact us, we may collect your name, business email, phone number, company name, website URL, billing or account information, and any details you include in your message.
Information collected automatically: when you visit our website, we may automatically collect your IP address, browser and device type, operating system, referring/exit pages, pages viewed, links clicked, dates/times of access, approximate location, cookie identifiers, server logs, security logs, and interaction data through cookies and similar technologies (see Section 6). We may use analytics tools, including Microsoft Clarity, to understand how visitors interact with the Site, such as clicks, scrolling, page activity, and session-level usage patterns.
Information from third parties: we may receive information from analytics providers, advertising partners, CRM providers, marketing automation providers, payment processors, business data providers, and publicly available sources.
Sensitive personal information: we do not intentionally collect sensitive personal information except where voluntarily provided by you or where necessary to provide requested services. Please do not submit sensitive personal information unless we specifically request it.
2. How we collect information
We collect information through website forms, email and phone communications, cookies and tracking technologies, and our service providers and partners.
3. How we use your information
We use information to:
- respond to your inquiries and provide requested information;
- prepare proposals, onboard clients, administer accounts, process payments, and provide support;
- provide, maintain, and improve our services and website;
- communicate with you, including marketing communications where permitted (you can opt out at any time);
- analyze website usage, measure campaign effectiveness, and improve performance and user experience;
- maintain business records and manage client relationships;
- detect, prevent, and address security issues, fraud, or technical problems;
- comply with legal obligations, subpoenas, court orders, regulatory requests, and law enforcement requests where required; and
- enforce our terms, agreements, and legal rights.
4. Legal bases for processing (EEA/UK)
If you are in the EEA or UK, we process your personal data on these legal bases: your consent; performance of a contract with you; our legitimate interests (e.g., operating and improving our business, where not overridden by your rights); and compliance with legal obligations.
5. Artificial intelligence services
MAXPlaces provides consulting and implementation services related to search engines, AI systems, machine-readable content, structured data, and related technologies. Information submitted in connection with these services is processed to provide the requested services, improve service delivery, maintain records, and meet contractual obligations.
We may use artificial intelligence tools to assist with drafting content, data analysis, customer support, quality control, and operational efficiency. Personal information submitted to us, Client confidential information, and service data are not used to train publicly available artificial intelligence models unless expressly disclosed to or authorized by the Client.
Where MAXPlaces processes personal information solely on behalf of a Client, we do so as a service provider or processor pursuant to applicable agreements and the Client's instructions.
We do not make decisions that produce legal or similarly significant effects based solely on automated processing.
6. Cookies and tracking technologies
We use cookies and similar technologies to operate and secure our website, analyze usage, remember preferences, and (where applicable) support advertising and campaign measurement. These technologies may include essential cookies, analytics/performance cookies, functional cookies, advertising cookies, pixels, tags, local storage, and session analytics tools such as Microsoft Clarity.
You can control cookies through your browser and our cookie controls. For details on the cookies we use and your choices, see our Cookie Policy.
7. How we share your information
We do not sell your personal information in the traditional sense. Note that “sale” and “sharing” have specific, broad definitions under CCPA/CPRA that may include certain advertising or analytics cookie activity. We may share information with:
- Service providers who perform services on our behalf, such as cloud hosting providers, analytics providers, session analytics providers, CRM providers, email and marketing automation providers, payment processors, advertising platforms, security providers, and other business operations vendors, under appropriate confidentiality and data-processing terms;
- Professional advisors (legal, accounting) as needed;
- Authorities or others when required by law, subpoena, court order, regulatory request, or law enforcement request, or when needed to protect rights, safety, and security;
- A successor entity in connection with a merger, acquisition, financing, restructuring, sale of assets, or related due diligence activities.
8. Third-party services
Our website and business operations use third-party services that may collect or process information, including analytics providers, Microsoft Clarity, advertising platforms, CRM providers, email and marketing automation providers, payment processors, cloud hosting providers, security providers, and business operations tools. These providers process data under their own privacy policies, and we maintain data-processing agreements with them where applicable.
9. Data retention
We retain personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, maintain business records, and enforce agreements. Retention periods vary by data type and purpose. We periodically review retained information and securely delete or anonymize data that is no longer required.
10. Data security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information, including encryption where appropriate, access controls, authentication measures, monitoring, and employee access limitations. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
11. Your privacy rights
Depending on your location, you may have rights to access, correct, delete, or port your personal information; to opt out of marketing; and to object to or restrict certain processing. Residents of states with applicable privacy laws may have additional rights as provided under those laws. To exercise any right, contact us using Section 20. We will respond within the time required by applicable law and will not discriminate against you for exercising your rights.
12. California privacy rights (CCPA/CPRA)
If you are a California resident, you may have the right to: know the categories and specific pieces of personal information we collect, use, and disclose; request deletion; request correction; opt out of the “sale” or “sharing” of personal information as defined by California law; limit the use of sensitive personal information where applicable; and receive non-discriminatory treatment for exercising your privacy rights. You can exercise these rights via Section 20, may use an authorized agent, and we will verify requests as required.
13. EEA/UK privacy rights (GDPR)
MAXPlaces is the data controller for personal information collected through this website. If you are in the EEA or UK, you have rights under the GDPR/UK GDPR, including access, rectification, erasure, restriction, portability, objection, and the right to withdraw consent. You also have the right to lodge a complaint with your local supervisory authority.
14. Do Not Track and Global Privacy Control
Some browsers offer “Do Not Track” (DNT) signals. Because there is no common industry standard for DNT, we do not currently respond to DNT signals. We honor recognized opt-out preference signals such as the Global Privacy Control (GPC) where implemented and required by applicable law.
15. Marketing communications
If you receive marketing communications from us, you can opt out at any time using the unsubscribe link in our emails or by contacting us. Marketing emails may include pixels, tags, or tracked links that help us measure opens, clicks, deliverability, and campaign effectiveness. We may still send you non-promotional messages about our services, your account, transactions, or inquiries.
16. Children's privacy
Our website and services are intended for businesses and are not directed to children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us information, contact us and we will take appropriate steps.
17. International data transfers
We are based in the United States, and your information may be processed in the U.S. or other countries that may not provide the same level of protection as your home jurisdiction. Where required, we implement appropriate safeguards for international transfers, such as Standard Contractual Clauses.
18. Third-party links
Our website may link to third-party sites we do not control. This policy does not apply to those sites; review their privacy policies.
19. Changes to this policy
We may update this Privacy Policy from time to time. We will post the updated version with a new “Last updated” date, and material changes may be communicated as required by law. Your continued use of the website after changes take effect constitutes acceptance.
20. Contact us
For questions about this policy or to exercise your rights, contact:
